Review and Critic of Ooma Commercial

This is a repeat of what I wrote last month about a commercial on a phone service called Ooma. The commercial has been broadcast on the radio. I am not sure for how long it has been running; but I have listened to it at least five times in the past month. The announcer in this commercial starts out by introducing a second person called “the talker.” The talker has an accent – similar to those of people from India or Pakistan, even though I am not sure it is really an Indian or Pakistani accent. It may be that the talker wants just to be funny. The talker mixes Ooma with “Uma.” I assume he is talking about Uma Thurman, the actress; although no last name is mentioned and no indication is given whether he is actually talking about this actress. The entire commercial comprises of back and forth talks between the announcer and the talker; even though the two are not involved in any coherent or meaningful conversation. While the announcer describes Ooma – the phone service – the talker keeps on talking about Uma – the actress – and mixes up Ooma and Uma.

I am not sure how to interpret the role of the talker in this commercial. Even though the message of the commercial is somewhat clear, as described by the announcer; the talker’s repeated interjections and description of Uma (mixed up with Ooma) are not funny at all. Moreover, the talker’s statements do not add anything of importance to the commercial and are rather somewhat off-the-line. Please remember that this blog is not indented to endorse any product – just rating commercials.

5. Commercial theme: An announcer and a person (called the talker) talk about a phone service
Product: Ooma Phone Service
Type: Radio Commercial (National)
My opinion: Rather boring; not funny (as I assume it is supposed to be); the main part of the message about the phone service is overshadowed by continuous interjections by the talker and his “supposedly” confusion over Ooma versus Uma.
Rating: This commercial gets a “JM” rating of 3 out of 10